Create Your Value Proposition and Positioning Statement

This template and video tutorial will help you answer the 4 essential questions that are vital to the creation of proper value propositions and product positioning statements.

Our Template Tutorials Include

A Downloadable Template

A Ready-to-use digital template will help guide you through the Product Strategy process.

A Recorded Video Tutorial

The 10-15 minute video tutorial will guide you step-by-step as you work to complete the template.

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Value Proposition and Positioning
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The first and most comprehensive book about how to get started as a product manager, The Product Manager’s Survival Guide provides best practices, practical on-the-job advice, and a step-by-step blueprint for succeeding in Product Management.
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The first and most comprehensive book about how to get started as a product manager, The Product Manager’s Survival Guide provides best practices, practical on-the-job advice, and a step-by-step blueprint for succeeding in Product Management.

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Add-on Our Most Popular Template Tutorial: 10-Step Business Case

$29.95
With this template, video, and presentation guide, you will be guided through the creation of a Business Case for your product or product opportunity.