Course overview

Product Management Essentials + Certification

This online, self-paced workshop and certification program is designed for product managers who need to establish credible product leadership through a deep understanding of the business of the product, across the entire life cycle.
Duration

2.3 hours

Trainer

Steven Haines

Companion Book

The Product Manager's Survival Guide, 2e

Price

$ 495  $99*
*through 10/15/24

What's included?

  • Skill Assessment
  • Alumni Video Library
  • Certification Test
  • Templates and Tutorials

Based on a Best-Seller

Workshop results are enhanced and paired with the book The Product Manager's Survival Guide, 2e by Steven Haines.

Training bundle (value $799)

Bundle this course with our Product Strategy and Roadmapping Course for just $500.

Product Management Essentials

The imperative for product managers and their teams to be agile, strategically oriented business people is vital to company success. Added to this, product managers must contribute to the firm’s transformation, especially with more digital products in the portfolio.

The value proposition for Product Management Essentials is enhanced when key cross-functional team members participate and gain an appreciation for product management, and to clarify roles and responsibilities. This fine-tunes the ability to think strategically, prioritize work, act with agility, and make better decisions.

Upon completion of this workshop, product managers will be tested on their comprehension and application of key learnings with our Product Management Professional Certification test.

The foundation for this workshop is The Product Manager’s Survival Guide, 2nd edition, written by Steven Haines (McGraw-Hill), the best-selling product management book used by some of the largest and most prestigious companies around the globe.