Free Template + Course Preview

Customer Journey Mapping Made Simple

See your product through your customer’s eyes—and start building smarter.

Our free Customer Journey Template is a step-by-step worksheet designed to help product managers uncover key touch points, moments of friction, and opportunities to improve the customer experience. You’ll also get a short video preview from our Product Management Essentials course to help you apply it right away.

What You’ll Get:

✔ A downloadable Customer Journey Template (PDF)
✔ A 5-minute video excerpt from Module 6.2: Understanding Customer Needs
✔ A preview of Sequent’s most foundational PM training
✔ 100% free—just enter your email to access

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About the Course: Product Management Essentials

Build product confidence. Learn at your pace. Get certified.

Product Management Essentials is Sequent’s foundational online, self-paced training and certification program. Designed for emerging and mid-level product managers, this course equips you with the mindset, tools, and structure needed to lead products from idea to execution—and beyond.

What You'll Learn:


How to apply the Product Management Life Cycle Model

Launch planning and post-launch performance management

Customer and market insight techniques

How to lead with influence across Agile and Waterfall environments

Strategy formulation, prioritization, and roadmapping

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Product management essentials

This Course Includes:

  • 19 digestible modules (2.3 total hours of content)

  • A skills assessment + post-course workbook

  • Access to our continuing education video + template library

  • Certification exam (Sequent Product Management Certification – SPMC)

  • Based on The Product Manager’s Survival Guide, 2e by Steven Haines

Testimonials

Trusted by Product Managers Everywhere.

Real product managers, real results. From saving time to driving career growth, see why product managers rely on our Sequent Learning tools and courses to streamline their work and level up their skills.
"The Customer Journey Template was a game changer. It helped me frame a conversation with UX and marketing that actually got us aligned—for once."
Christy L. - Lead PM at FutureTech
"This course gave me the clarity and structure I didn’t even know I was missing. Everything clicked. I finally understood how to lead, not just manage tasks."
Kipp P. - SR PM AT INNOVATE NOW
"The lessons were sharp, well-paced, and relevant. I used the course frameworks immediately—and passed the certification test on my first try."
Meghan R.-  Product Owner, Financial Services

Don’t let the daily grind hold you back from being the strategic leader you want to be.