Business Acumen Handbook


The Product Manager’s Survival Guide, Second Edition features brand new material, including:

• A product management acumen assessmenta

Leading Product Management

How to Create a High-Performance Product Management Organization


A second edition of the book Managing Product Management by Steven Haines

Every corporate executive wants to their company achieve the market agility needed to outperform and deliver stellar results.  If you’d like to transform your company into a market leading powerhouse, a sharply defined, easily understood, and widely endorsed function of product management is required.   In fact, product management provides the pathway to the ultimate corporate transformation.

SKU: LPM-book-1-2 Category:

The Business Acumen Handbook: Everything You Need to Know to Succeed in the Corporate World

By Steven Haines

Leaders rely on business people to see the big picture and get things done. They want mindset and mojo, all in one! The problem is that all business people aren’t wired that way, and that’s where The Business Acumen Handbook comes in.

The main idea behind The Business Acumen Handbook is to help managers understand the pillars of their company’s business, and to operate more effectively and efficiently. After reading this book, you’ll be able to:

  • Understand and apply the dimensions of business acumen that focus on people, processes, projects, and products so that you can see the “big picture of business”
  • Incorporate finance, strategy, and performance management into your professional mindset
  • Develop a model for how to effectively communicate with, and influence others.
  • Understand complex business situations, evaluate facts and data, and make better decisions

The book is filled with tools, templates, exercises, and guidelines. It also introduces readers to their own individual business acumen assessment so that they can create a purposeful career and professional development strategy.

This book is also the companion text for the Business Acumen Workshop (both live in-person and live virtual) as well as the online, self-paced version offered by The Business Acumen Institute (visit:

Weight 1.1 oz
Dimensions 6.2 × 1 × 9.3 in

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